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| #7749703 in Books | 1994-11-01 | Original language:English | PDF # 1 | 10.25 x7.25 x1.25l, | File type: PDF | 425 pages||From the Publisher|This book also covers such essential topics as management theory, audience analysis, broadcast promotion and marketing, and new broadcasting regulations.|About the Author|Michael Starr is Associate Profess
This new edition of a classic text features important updates that reflect changing practices and priorities, including: * Significant revision of Broadcast Regulations and Managing the Cable Television System, detailing new regulations and guidelines * Updates of Broadcast Programming focusing on the increased emphasis on niche radio programming and the dramatic growth in the popularity of talk radio.
* Dicussion of the enhanced c...
You easily download any file type for your device.Electronic Media Management | Michael F Starr, Peter Pringle, William McCavitt. Just read it with an open mind because none of us really know.
