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Technology Entrepreneurship: Creating, Capturing, and Protecting Value

Thomas N. Duening, Robert A. Hisrich, Michael A. Lechter




[PDF.rw70] Technology Entrepreneurship: Creating, Capturing, and Protecting Value

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 | #1642733 in Books |  2009-10-01 | Original language:English | PDF # 1 |  1.40 x7.60 x9.30l,2.45 | File type: PDF | 590 pages

||0 of 0 people found the following review helpful.| Five Stars|By Vignesh Krishnan|Great book - great seller!|0 of 0 people found the following review helpful.| If you have been in the business for a while, skip this Book|By Sharon|Mheh. I have worked in high-tech startups for 20 years. This is really a 101 or 102 level book. Can't say I would recommend it|0 of 0 people found t|About the Author|Thomas Duening previously was the director of entrepreneurial programs for the Ira A. Fulton Schools of Engineering at Arizona State University. He obtained his undergraduate degree from the University of Wisconsin-Stevens Point and then attende

Recognizing the unique needs of the technology startup, Duening focuses on intellectual property development, funding, and marketing/selling more than other texts in this market. Extensive use of technology examples, case studies, and assignments keeps the book relevant and motivating for engineering students.

  • Rich in case studies, examples, and in-chapter elements that focus on the challenges of launching and operating a technology venture
  • In-depth examin...

    You can specify the type of files you want, for your device.Technology Entrepreneurship: Creating, Capturing, and Protecting Value   |  Thomas N. Duening, Robert A. Hisrich, Michael A. Lechter. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.

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