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The Business of Design: Balancing Creativity and Profitability

Keith Granet




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 | #121399 in Books |  Granet, Keith/ Gensler, M. Arthur, Jr. (FRW) |  2011-08-24 | Original language:English | PDF # 1 |  10.00 x1.00 x8.25l,2.00 | File type: PDF | 208 pages

||3 of 3 people found the following review helpful.| Great book|By Raffy|As an architect outside of the US, this book gives me a clear picture of how an architectural practice is in the US. I like how ideas and basic managerial aspects of an architectural firm is shown here. Also, this book is clearly aimed to us in this industry - the packaging and page layouts of this book are very well designed. Lastly, I think the interviews| |"A comprehensive and approachable guide to making a living while following your bliss... Filled with helpful (and attractive) illustrations and easy-to-follow advice tailored specifically to the needs of creative types." --Lonny magazine

"The book i

For thirty years, consultant Keith Granet has enjoyed helping design professionals turn their passion into profit. In his new book, The Business of Design: Balancing Creativity and Profitability, Granet debunks the myth that business sense and creative talent are mutually exclusive. The Business of Design: Balancing Creativity and Profitability provides all of the necessary tools to create and run a thriving design business - from billing and human reso...

You easily download any file type for your device.The Business of Design: Balancing Creativity and Profitability   |  Keith Granet. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.

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